Heatmaps
See where people click and how far they scroll.
A heatmap draws the clicks, the scroll depth, the confetti (each click coloured by where its visitor came from) and the overlay (each element's clicks) over a picture of the page, and lists every clicked element with its clicks, separately for desktop, tablet and mobile. It has a switch of its own: no session recordings needed.
14-day free trial · No card required · From $9/month
Four maps and a list for each page.
- Clicks
- Every click, drawn where it landed on the element clicked. Hover a spot for the element, its clicks and their share of the page's.
- Rage clicks
- Three quick clicks in the same spot, a sign something didn't respond. A spot's tooltip counts them.
- Scroll depth
- The page shaded by how many views reached each 5% of its height, with lines where 75%, 50% and 25% of views were left, and the average fold on that device.
- Confetti
- Every click as a dot coloured by referrer, source, channel, new or returning, country, browser, window width, time of day, UTM and more. Untick a value to hide its dots.
- Overlay
- A marker on each clicked element. Click it for the element's clicks, their share of the page's, and a breakdown by referrer, country, new vs returning and more.
- List
- Every clicked element in a table: what it says, its type, its clicks and their share of the page's, still on the page or gone. Downloads as a CSV file.
By device, for any period.
- Desktop is 1024 pixels wide or more, tablet 768 to 1023, mobile narrower
- The busiest pages of the period are listed first, and the dashboard's dates apply
- Download a heatmap as an image: the page with its clicks, scroll depth, confetti or overlay over it
The picture under it.
The page picture is a snapshot taken from a real visit, at most once a day for each page and device. Snapshots follow the same rules as session recordings: typed text is hidden, and supr-mask, supr-block, the selectors never captured and the pages never recorded all apply.
Set it up.
Its own switch
Heatmaps can be switched off in the website's Settings → Recordings without turning off session recordings.
Let visits come in
Clicks and scrolling are collected from the next visits, and a page's snapshot is taken on its next visit from each device.
Open Heatmaps
In the website's sidebar, pick a device, then a page.
How it works, in detail.
The docs page “See where people click and scroll” goes through it step by step.
Limits worth knowing
- On for every website until you switch them off
- Clicks, scroll depth and snapshots are kept for 60 days, then removed automatically
- A page shows no heatmap picture on a device until it has had a visit from that device
- Nothing is collected for bots, excluded visits, in attack mode, at the monthly event limit or while the plan has lapsed
- Not on public dashboards or in the All websites view
Questions, answered.
Do heatmaps count toward my session recordings?
Do I need session recordings turned on for heatmaps?
What is a rage click?
Why does my heatmap say there's no snapshot yet?
Can I save a heatmap?
How long is heatmap data kept?
More features
- Traffic analysisVisitors, sources, pages, locations and devices, with filters and the change against the period before.Open
- Realtime analyticsWho's on your website right now, where they came from and what they're reading.Open
- UTM trackingCampaign tags read automatically, with visitors, conversions and revenue per campaign.Open
- AI trafficVisits from ChatGPT, Perplexity, Claude and other AI assistants, as their own channel.Open
- Google Search ConsoleThe Google searches that brought visitors, with clicks, impressions, CTR and position.Open
- Page analyticsThe pages people visit, where they enter, the links they leave through and every hostname.Open
- Locations and devicesCountries on a map, regions and cities, browsers, operating systems and device types.Open
- Filters and comparisonFilter the whole dashboard in a click and compare with the period before.Open
- Saved segmentsKeep a combination of filters under a name and apply it in one click.Open
- New and returning visitorsTraffic split into first-time and returning visitors, on the chart.Open
- Notes on the chartPin a note at a launch or a pricing change and see it next to the traffic it moved.Open
- Session recordingsWatch visits played back, tagged with rage clicks, errors and slow pages.Open
See it on your own website.
Every feature is on every plan, with a free trial and no card.
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